Nevşehir Hacı Bektaş Veli University Course Catalogue
|
|||||
| Year/Semester of Study | 2 / Fall Semester | ||||
| Level of Course | Short Cycle Degree Programme | ||||
| Type of Course | Compulsory | ||||
| Department | TOURIST GUIDING | ||||
| Pre-requisities and Co-requisites | None | ||||
| Mode of Delivery | Face to Face | ||||
| Teaching Period | 14 Weeks | ||||
| Name of Lecturer | ÖZLEM BAŞAR (ozlem.ulutas@nevsehir.edu.tr) | ||||
| Name of Lecturer(s) | MEHMET ÇONTU, ÖZLEM BAŞAR, | ||||
| Language of Instruction | Turkish | ||||
| Work Placement(s) | None | ||||
| Objectives of the Course | |||||
| To develop students' communication skills and to gain the ability to express themselves correctly in their private and business lives. | |||||
| Learning Outcomes | PO | MME | |
| The students who succeeded in this course: | |||
| LO-1 | Learn the definiton of communication and analyse the basics of communication |
PO-9 Their contact force is high and they adapt to team work. PO-10 They communicate with their subordinates and superiors effectively . PO-24 They acquire the capabilities to present a subject fluently. |
Examination |
| LO-2 | Understand the conditions that causes prollems for communications |
PO-9 Their contact force is high and they adapt to team work. PO-10 They communicate with their subordinates and superiors effectively . PO-24 They acquire the capabilities to present a subject fluently. |
Examination |
| LO-3 | Learn the kinds and vehicles of communications and know. |
PO-9 Their contact force is high and they adapt to team work. PO-10 They communicate with their subordinates and superiors effectively . PO-24 They acquire the capabilities to present a subject fluently. |
Examination |
| LO-4 | Know the technologic communication vehicles. |
PO-9 Their contact force is high and they adapt to team work. PO-10 They communicate with their subordinates and superiors effectively . PO-24 They acquire the capabilities to present a subject fluently. |
Examination |
| PO: Programme Outcomes MME:Method of measurement & Evaluation |
|||
| Course Contents | ||
| Subjects related to the concept of communication, communication types, intercultural communication, marketing communication, social media communication, customer complaint management and e-complaint management. | ||
| Weekly Course Content | ||
| Week | Subject | Learning Activities and Teaching Methods |
| 1 | The concept of communication | Lecture, question and answer. |
| 2 | Verbal Communication | Lecture, question and answer. |
| 3 | Non-verbal Communication | Lecture, question and answer. |
| 4 | Non-verbal Communication | Lecture, question and answer. |
| 5 | Written Communication | Lecture, question and answer. |
| 6 | Graphical Communication | Lecture, question and answer. |
| 7 | Mass Communication | Lecture, question and answer. |
| 8 | mid-term exam | |
| 9 | Organizational Communication | Lecture, question and answer. |
| 10 | Persuasive Communication | Lecture, question and answer. |
| 11 | Intercultural Communication and Tourism | Lecture, question and answer. |
| 12 | Social Media and Tourism | Lecture, question and answer. |
| 13 | Marketing Communications | Lecture, question and answer. |
| 14 | Advice and E-complaint Websites as a Communication Tool | Lecture, question and answer. |
| 15 | Guest Complaint Management | Discussion, question and answer |
| 16 | final exam | |
| Recommend Course Book / Supplementary Book/Reading | ||
| 1 | ARSLAN Erhan; ERTÜRK Ayla (2007). Genel ve Teknik İletişim, Lisans Yayıncılık, İstanbul. | |
| 2 | Turizm İletişimi, Serkan ŞENGÜL, Şevki ULAMA, Oğuz TÜRKAY, Detay Yayıncılık. | |
| 3 | Turizm ve İletişim, Hakan YILMAZ, Detay Yayıncılık. | |
| Required Course instruments and materials | ||
| Books, notes and computer | ||
| Assessment Methods | |||
| Type of Assessment | Week | Hours | Weight(%) |
| mid-term exam | 8 | 1 | 40 |
| Other assessment methods | |||
| 1.Oral Examination | |||
| 2.Quiz | |||
| 3.Laboratory exam | |||
| 4.Presentation | |||
| 5.Report | |||
| 6.Workshop | |||
| 7.Performance Project | |||
| 8.Term Paper | |||
| 9.Project | |||
| final exam | 16 | 1 | 60 |
| Student Work Load | |||
| Type of Work | Weekly Hours | Number of Weeks | Work Load |
| Weekly Course Hours (Theoretical+Practice) | 2 | 14 | 28 |
| Outside Class | |||
| a) Reading | 3 | 14 | 42 |
| b) Search in internet/Library | 3 | 14 | 42 |
| c) Performance Project | 0 | ||
| d) Prepare a workshop/Presentation/Report | 0 | ||
| e) Term paper/Project | 0 | ||
| Oral Examination | 0 | ||
| Quiz | 0 | ||
| Laboratory exam | 0 | ||
| Own study for mid-term exam | 2 | 4 | 8 |
| mid-term exam | 1 | 1 | 1 |
| Own study for final exam | 2 | 4 | 8 |
| final exam | 1 | 1 | 1 |
| 0 | |||
| 0 | |||
| Total work load; | 130 | ||