Nevşehir Hacı Bektaş Veli University Course Catalogue

Information Of Programmes

VOCATIONAL SCHOOL OF HACI BEKTAŞ VELİ / GRT109 - GRAPHIC DESIGN

Code: GRT109 Course Title: ART AND DESIGN CULTURE Theoretical+Practice: 2+0 ECTS: 2
Year/Semester of Study 1 / Fall Semester
Level of Course Short Cycle Degree Programme
Type of Course Compulsory
Department GRAPHIC DESIGN
Pre-requisities and Co-requisites None
Mode of Delivery Face to Face
Teaching Period 14 Weeks
Name of Lecturer BETÜL MÜEZZİNOĞLU (betulmuezzinoglu@nevsehir.edu.tr)
Name of Lecturer(s) BETÜL MÜEZZİNOĞLU,
Language of Instruction Turkish
Work Placement(s) None
Objectives of the Course
By examining the relations between visual communication and graphic design, to teach design, design branches and graphic design terms and to teach basic design products such as typography, graphic symbols and symbols, visual identity design, poster design, packaging design, illustration, book cover design and advertising.

Learning Outcomes PO MME
The students who succeeded in this course:
LO-1 Knows communication, visual communication, design and graphic design PO-26 Understand the relations between culture, language, history, civilization and art.
 		Examination
LO-2 Knows the process and principles of design. PO-26 Understand the relations between culture, language, history, civilization and art.
 		Examination
LO-3 Knows typographic communication, classification of characters, typographic measures and font family. PO-26 Understand the relations between culture, language, history, civilization and art.
 		Examination
LO-4 Knows typographic syntax, message, legibility and text arrangements. PO-26 Understand the relations between culture, language, history, civilization and art.
 		Examination
LO-5 Knows graphic symbols. PO-26 Understand the relations between culture, language, history, civilization and art.
 		Examination
LO-6 Knows poster design. PO-26 Understand the relations between culture, language, history, civilization and art.
 		Examination
LO-7 Knows the packaging design. PO-26 Understand the relations between culture, language, history, civilization and art.
 		Examination
LO-8 Knows illustration design. PO-26 Understand the relations between culture, language, history, civilization and art.
 		Examination
LO-9 Knows book cover design. PO-26 Understand the relations between culture, language, history, civilization and art.
 		Examination
LO-10 Knows the types of advertising and advertising. PO-26 Understand the relations between culture, language, history, civilization and art.
 		Examination
PO: Programme Outcomes
MME:Method of measurement & Evaluation

Course Contents
Communication and graphic communication, design and graphic design, typographic communication, graphic icons, visual identity design, poster design, packaging design, Illustration, advertising, book cover design.
Weekly Course Content
Week Subject Learning Activities and Teaching Methods
1 Communication and graphic communication Lecture, Question and Answer, Discussion, Analysis, Presentation
2 Design, graphic design, branches of design Lecture, Question and Answer, Discussion, Analysis, Presentation
3 The process of design, principles of design, Lecture, Question and Answer, Discussion, Analysis, Presentation
4 Graphic design application areas, typographic communication Lecture, Question and Answer, Discussion, Analysis, Presentation
5 Classification of typographic characters, typographic measures, font family Lecture, Question and Answer, Discussion, Analysis, Presentation
6 Typographic syntax, typographic message, legibility Lecture, Question and Answer, Discussion, Analysis, Presentation
7 Typographic technology, text editing Lecture, Question and Answer, Discussion, Analysis, Presentation
8 mid-term exam
9 Graphic icons, emblem symbolic signs, logos and trademarks, classification of icons Lecture, Question and Answer, Discussion, Analysis, Presentation
10 Visual identity design, visual identity handbook Lecture, Question and Answer, Discussion, Analysis, Presentation
11 Poster design, poster design techniques, poster design evaluation criteria Lecture, Question and Answer, Discussion, Analysis, Presentation
12 Packaging design, packaging design evaluation criteria Lecture, Question and Answer, Discussion, Analysis, Presentation
13 Illustration, illustration techniques Lecture, Question and Answer, Discussion, Analysis, Presentation
14 Book cover design, book cover design products, evaluation criteria in book cover design Lecture, Question and Answer, Discussion, Analysis, Presentation
15 Advertising, types of advertising Lecture, Question and Answer, Discussion, Analysis, Presentation
16 final exam
Recommend Course Book / Supplementary Book/Reading
1 Becer, Emre. “İletişim ve Grafik Tasarım”. Dost Kitabevi. Ankara, 2008
2 Uçar, Tevfik Fikret. “Görsel İletişimde Grafik Tasarım”. İnkılap Kitabevi, İstanbul, 2004.
3 Tepecik, Adnan. '' Grafik Sanatlar''. Detay, Sistem Ofset Matbaacılık, Ankara, 2002.
Required Course instruments and materials
Computer, Lecture Notes, Resource Books

Assessment Methods
Type of Assessment Week Hours Weight(%)
mid-term exam 8 1 40
Other assessment methods
1.Oral Examination
2.Quiz
3.Laboratory exam
4.Presentation
5.Report
6.Workshop
7.Performance Project
8.Term Paper
9.Project
final exam 16 1 60

Student Work Load
Type of Work Weekly Hours Number of Weeks Work Load
Weekly Course Hours (Theoretical+Practice) 2 14 28
Outside Class
       a) Reading 1 12 12
       b) Search in internet/Library 1 10 10
       c) Performance Project 0
       d) Prepare a workshop/Presentation/Report 0
       e) Term paper/Project 0
Oral Examination 0
Quiz 0
Laboratory exam 0
Own study for mid-term exam 1 4 4
mid-term exam 1 1 1
Own study for final exam 1 4 4
final exam 1 1 1
0
0
Total work load; 60