Nevşehir Hacı Bektaş Veli University Course Catalogue
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| Year/Semester of Study | 1 / Spring Semester | ||||
| Level of Course | 2nd Cycle Degree Programme | ||||
| Type of Course | Optional | ||||
| Department | TOURISM GUIDING (MASTER) | ||||
| Pre-requisities and Co-requisites | None | ||||
| Mode of Delivery | Face to Face | ||||
| Teaching Period | 14 Weeks | ||||
| Name of Lecturer | İBRAHİM AKIN ÖZEN (akin@nevsehir.edu.tr) | ||||
| Name of Lecturer(s) | |||||
| Language of Instruction | Turkish | ||||
| Work Placement(s) | None | ||||
| Objectives of the Course | |||||
| To learn about global distribution systems and online travel agencies in the tourism industry. | |||||
| Learning Outcomes | PO | MME | |
| The students who succeeded in this course: | |||
| LO-1 | Evaluates global distribution systems in terms of tourism sector. |
PO-1 Have a deeper understanding of tourism and its related fields. PO-5 Understand and apply management theories and practices in order to effectively run a travel business. PO-7 Describe, synthesize, analyze, interpret and evaluate data and information professionally. |
Examination Presentation |
| LO-2 | Evaluates online travel agencies in terms of tourism industry. |
PO-1 Have a deeper understanding of tourism and its related fields. PO-7 Describe, synthesize, analyze, interpret and evaluate data and information professionally. PO-8 Plan, conduct, evaluate and report a study using scientific research methods. |
Examination Presentation |
| PO: Programme Outcomes MME:Method of measurement & Evaluation |
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| Course Contents | ||
| The importance and content of global distribution systems will be examined. The importance and content of online travel agencies will be examined. | ||
| Weekly Course Content | ||
| Week | Subject | Learning Activities and Teaching Methods |
| 1 | Basic concepts of global distribution systems. | |
| 2 | Basic concepts of online travel agencies | |
| 3 | Global distribution systems and their historical development | |
| 4 | The historical development of online travel agencies | |
| 5 | Global distribution systems, airline companies relationship. | |
| 6 | mid-term exam | |
| 7 | Global distribution systems hospitality business relationship. | |
| 8 | The importance of online travel agencies in destination marketing. | |
| 9 | Online travel agencies and their relationship with local agents. | |
| 10 | Çevrimiçi seyehat acentaları ve yerel otellerle ilişkisi. | |
| 11 | Online travel agency management issues | |
| 12 | Online travel agency marketing issues | |
| 13 | International online travel agencies | |
| 14 | final exam | |
| Recommend Course Book / Supplementary Book/Reading | ||
| 1 | Rapidminer ile Uygulamalı Veri Madenciliği Pusula yayıncılık | |
| Required Course instruments and materials | ||
| books, articles, internet resources, lecture notes | ||
| Assessment Methods | |||
| Type of Assessment | Week | Hours | Weight(%) |
| mid-term exam | 8 | 1 | 40 |
| Other assessment methods | |||
| 1.Oral Examination | |||
| 2.Quiz | |||
| 3.Laboratory exam | |||
| 4.Presentation | |||
| 5.Report | |||
| 6.Workshop | |||
| 7.Performance Project | |||
| 8.Term Paper | |||
| 9.Project | |||
| final exam | 16 | 1 | 60 |
| Student Work Load | |||
| Type of Work | Weekly Hours | Number of Weeks | Work Load |
| Weekly Course Hours (Theoretical+Practice) | 2 | 14 | 28 |
| Outside Class | |||
| a) Reading | 3 | 10 | 30 |
| b) Search in internet/Library | 5 | 10 | 50 |
| c) Performance Project | 0 | ||
| d) Prepare a workshop/Presentation/Report | 3 | 3 | 9 |
| e) Term paper/Project | 0 | ||
| Oral Examination | 0 | ||
| Quiz | 0 | ||
| Laboratory exam | 0 | ||
| Own study for mid-term exam | 1 | 5 | 5 |
| mid-term exam | 1 | 1 | 1 |
| Own study for final exam | 1 | 5 | 5 |
| final exam | 1 | 1 | 1 |
| 4 | 11 | 44 | |
| 0 | |||
| Total work load; | 173 | ||