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| Year/Semester of Study | 1 / Fall Semester | ||||
| Level of Course | 2nd Cycle Degree Programme | ||||
| Type of Course | Optional | ||||
| Department | DESTINATION MANAGEMENT | ||||
| Pre-requisities and Co-requisites | None | ||||
| Mode of Delivery | Face to Face | ||||
| Teaching Period | 14 Weeks | ||||
| Name of Lecturer | MERAL BÜYÜKKURU (mbuyukkuru@nevsehir.edu.tr) | ||||
| Name of Lecturer(s) | |||||
| Language of Instruction | Turkish | ||||
| Work Placement(s) | None | ||||
| Objectives of the Course | |||||
| This course aims to enable students to recognize and interpret the main problems of the Turkish tourism sector and to produce solutions by discussing these problems. | |||||
| Learning Outcomes | PO | MME | |
| The students who succeeded in this course: | |||
| LO-1 | Gains in-depth knowledge of economic, social, environmental and other issues affecting the tourism sector. |
PO-1 Have a detailed understanding of tourism policies and plans both at macro and micro levels. PO-3 Develops and implements competitive strategies related to the destination. PO-5 Develop behaviors and competencies required for lifelong learning. PO-7 Understand and critically evaluate social and professional ethical values and behave accordingly. PO-9 Have awareness of social justice, cultural values and environmental issues. |
Examination Presentation |
| LO-2 | Interpret the developments and changes in the world and Turkish tourism sector. |
PO-1 Have a detailed understanding of tourism policies and plans both at macro and micro levels. PO-6 Plan, conduct, evaluate and report a study using scientific research methods. PO-9 Have awareness of social justice, cultural values and environmental issues. PO-10 Gains knowledge about destination branding. |
Examination Presentation |
| LO-3 | Evaluates the impact of new trends in the sector and possible future trends. |
PO-1 Have a detailed understanding of tourism policies and plans both at macro and micro levels. PO-4 Analyze, critically interpret and evaluate the knowledge and skills they have gained. PO-5 Develop behaviors and competencies required for lifelong learning. PO-7 Understand and critically evaluate social and professional ethical values and behave accordingly. PO-9 Have awareness of social justice, cultural values and environmental issues. PO-10 Gains knowledge about destination branding. |
Examination Presentation |
| PO: Programme Outcomes MME:Method of measurement & Evaluation |
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| Course Contents | ||
| Seasonality, supply and demand imbalance inherent in the tourism sector; social, economic and cultural impacts of tourism, sustainability, promotion and marketing policies and problems, education and employment problems; the effects of social and natural events, security and terrorist activities on tourism; the effects of legal regulations, technological developments and new trends on the sector constitute the content of the course. | ||
| Weekly Course Content | ||
| Week | Subject | Learning Activities and Teaching Methods |
| 1 | General assessment of the problems caused by tourism | Verbal presentation, discussion |
| 2 | Student's presentation on the topic of Promotion and Marketing Problems | Verbal presentation, discussion |
| 3 | Student's presentation on Crises and Its Reflections on Tourism | Verbal presentation, discussion |
| 4 | The student's presentation on the subject of Changes in Consumer Behavior and Tourism. | Verbal presentation, discussion |
| 5 | Student's presentation on Tourism Sector Employment Issues | Verbal presentation, discussion |
| 6 | Student's presentation on the Effects of Tourism on Local People's Life | Verbal presentation, discussion |
| 7 | Student's presentation on Tourism Diversification and Tourism Product Development Problems | Verbal presentation, discussion |
| 8 | mid-term exam | |
| 9 | Student's presentation on Organization Problems in Destination Management | Verbal presentation, discussion |
| 10 | Student's presentation on Tourism Education Issues | Verbal presentation, discussion |
| 11 | Student presentation on the effects of tourism on the economy | Verbal presentation, discussion |
| 12 | Student's presentation on Environmental Issues | Verbal presentation, discussion |
| 13 | Student's presentation on Climate Changes and Its Reflections on Tourism | Verbal presentation, discussion |
| 14 | Student's presentation on Safety and Security Issues | Verbal presentation, discussion |
| 15 | Student's presentation on Image Problems | Verbal presentation, discussion |
| 16 | final exam | |
| Recommend Course Book / Supplementary Book/Reading | ||
| Required Course instruments and materials | ||
| Assessment Methods | |||
| Type of Assessment | Week | Hours | Weight(%) |
| mid-term exam | 8 | 2 | 40 |
| Other assessment methods | |||
| 1.Oral Examination | |||
| 2.Quiz | |||
| 3.Laboratory exam | |||
| 4.Presentation | |||
| 5.Report | |||
| 6.Workshop | |||
| 7.Performance Project | |||
| 8.Term Paper | |||
| 9.Project | |||
| final exam | 16 | 2 | 60 |
| Student Work Load | |||
| Type of Work | Weekly Hours | Number of Weeks | Work Load |
| Weekly Course Hours (Theoretical+Practice) | 3 | 14 | 42 |
| Outside Class | |||
| a) Reading | 3 | 14 | 42 |
| b) Search in internet/Library | 2 | 14 | 28 |
| c) Performance Project | 0 | ||
| d) Prepare a workshop/Presentation/Report | 3 | 14 | 42 |
| e) Term paper/Project | 0 | ||
| Oral Examination | 0 | ||
| Quiz | 0 | ||
| Laboratory exam | 0 | ||
| Own study for mid-term exam | 2 | 5 | 10 |
| mid-term exam | 2 | 1 | 2 |
| Own study for final exam | 3 | 4 | 12 |
| final exam | 2 | 1 | 2 |
| 0 | |||
| 0 | |||
| Total work load; | 180 | ||