Nevşehir Hacı Bektaş Veli University Course Catalogue

Information Of Programmes

TOURISM RESEARCH INSTITUTE / İT534 - RELIGIOUS TOURISM (MASTER)

Code: İT534 Course Title: ENTREPRENEURSHIP MANAGEMENT IN FAITH TOURISM Theoretical+Practice: 3+0 ECTS: 6
Year/Semester of Study 1 / Spring Semester
Level of Course 2nd Cycle Degree Programme
Type of Course Optional
Department RELIGIOUS TOURISM (MASTER)
Pre-requisities and Co-requisites None
Mode of Delivery Face to Face
Teaching Period 14 Weeks
Name of Lecturer ZEYNEP ÇOKAL (zeynepkabaoglu@nevsehir.edu.tr)
Name of Lecturer(s)
Language of Instruction Turkish
Work Placement(s) None
Objectives of the Course
The purpose of this course is to provide the participants to learn general information about entrepreneurship, establishing and management of SME, the religious specific entrepreneurship sectors there by considering the current entrepreneurship practices in religious tourism.

Learning Outcomes PO MME
The students who succeeded in this course:
LO-1 Recognize opportunities in the field of religious tourism and identify entrepreneurial potential of religious tourism. PO-1 Understand, analyze and examine the contribution of tourism to peace and intercultural dialogue by taking the operational process of tourism industry and the roles of actors in the system into consideration; and generate solutions which can increase the contribution of tourism to reconciliation, sympathy and tolerance within societies.
PO-8 Understand, analyze, and question distinctive dynamics and delicacy of religious and faith-based tourism and functioning of tourism businesses with a holistic view using both micro and macro approaches; and make decisions related to problems encountered.
PO-9 Demonstrate theoretical knowledge required to start, run and manage a business which will operate in religious and faith-based tourism sector; and apply this knowledge into projects with initiative.
Examination
Presentation
LO-2 Prepare a business plan for a new venture, and understand its management and operations. PO-1 Understand, analyze and examine the contribution of tourism to peace and intercultural dialogue by taking the operational process of tourism industry and the roles of actors in the system into consideration; and generate solutions which can increase the contribution of tourism to reconciliation, sympathy and tolerance within societies.
PO-8 Understand, analyze, and question distinctive dynamics and delicacy of religious and faith-based tourism and functioning of tourism businesses with a holistic view using both micro and macro approaches; and make decisions related to problems encountered.
PO-9 Demonstrate theoretical knowledge required to start, run and manage a business which will operate in religious and faith-based tourism sector; and apply this knowledge into projects with initiative.
Examination
Presentation
LO-3 Identify institutionalization process of new ventures. PO-1 Understand, analyze and examine the contribution of tourism to peace and intercultural dialogue by taking the operational process of tourism industry and the roles of actors in the system into consideration; and generate solutions which can increase the contribution of tourism to reconciliation, sympathy and tolerance within societies.
PO-8 Understand, analyze, and question distinctive dynamics and delicacy of religious and faith-based tourism and functioning of tourism businesses with a holistic view using both micro and macro approaches; and make decisions related to problems encountered.
PO-9 Demonstrate theoretical knowledge required to start, run and manage a business which will operate in religious and faith-based tourism sector; and apply this knowledge into projects with initiative.
Examination
Presentation
PO: Programme Outcomes
MME:Method of measurement & Evaluation

Course Contents
The requirements of small business establishment and management and entrepreneurship fields specific to religious tourism, current examples of entrepreneurs in religious tourism
Weekly Course Content
Week Subject Learning Activities and Teaching Methods
1 Definition of Entrepreneurship Concept, Historical Development and Social Importance of Entrepreneurship Lecturing, Discussion, Question- Answer
2 Definition and Characteristics of Entrepreneur, Entrepreneur Types Lecturing, Discussion, Question- Answer
3 Innovation and Creativity Concepts and Their Place in Entrepreneurship Process Lecturing, Discussion, Question- Answer
4 Entrepreneurship Process in Tourism Lecturing, Discussion, Question- Answer
5 Entrepreneurship in Tourism, Family Businesses and Small Businesses Lecturing, Discussion, Question- Answer
6 Strategic Management and Planning Process in Entrepreneurship Lecturing, Discussion, Question- Answer
7 Building a Business Plan (Marketing) Lecturing, Discussion, Question- Answer
8 mid-term exam
9 Building a Business Plan (Finance and Planning) Lecturing, Discussion, Question- Answer
10 Operation and Management in Entrepreneurial Organizations Lecturing, Discussion, Question- Answer
11 Operation and Management in Entrepreneurial Organizations Lecturing, Discussion, Question- Answer
12 Social Entrepreneurship Lecturing, Discussion, Question- Answer
13 Entrepreneurship in Religious Tourism (Business Areas and New Venture Creation Process) Lecturing, Discussion, Question- Answer
14 Different Business Areas in Religious Tourism (Halal Hotels) Lecturing, Discussion, Question- Answer
15 Different Business Areas in Religious Tourism (Religious Tours and Special Restaurants) Lecturing, Discussion, Question- Answer
16 final exam
Recommend Course Book / Supplementary Book/Reading
Required Course instruments and materials
Publications, projection, computer

Assessment Methods
Type of Assessment Week Hours Weight(%)
mid-term exam 8 2 40
Other assessment methods
1.Oral Examination
2.Quiz
3.Laboratory exam
4.Presentation
5.Report
6.Workshop
7.Performance Project
8.Term Paper
9.Project
final exam 16 2 60

Student Work Load
Type of Work Weekly Hours Number of Weeks Work Load
Weekly Course Hours (Theoretical+Practice) 3 14 42
Outside Class
       a) Reading 2 14 28
       b) Search in internet/Library 2 14 28
       c) Performance Project 0
       d) Prepare a workshop/Presentation/Report 2 14 28
       e) Term paper/Project 0
Oral Examination 0
Quiz 0
Laboratory exam 0
Own study for mid-term exam 3 8 24
mid-term exam 3 1 3
Own study for final exam 3 8 24
final exam 3 1 3
0
0
Total work load; 180